Building great culture and a great team is a simultaneous top-down and bottom-up approach of matching their values and the companies ideals, and then communicating this well.
When people feel like a part of something bigger, of building something they believe in. The journey, experience and results are drastically different from when they believe that they āhaveā to do something.
This doesnāt however mean that work canāt be transactionalized.
Rather, a great transaction or exchange is not of money for time, but of energy.
Since energy works on positive sum